After 15 years in design, I still struggled to feel ‘legit’ in UX. Here’s how that changed. When I first started designing websites back in 2005, nobody was calling it UX. In…
After 15 years in design, I still struggled to feel ‘legit’ in UX. Here’s how that changed. When I first started designing websites back in 2005, nobody was calling it UX. In…
This was a big one for me. I’ve recently realised that as a designer, a woman of colour, I still retain certain unconscious bias which is deeply ingrained within. When talking about…
I binge-watched the ‘Bold Type’ recently and totally fell in love with the boss lady Jacqueline in there for being the best portrayal of a leader I’ve seen. This was so refreshing…
One very key thing about user experience is that it isn’t limited to digital space. It is in everything we do, every service and product we use. As befits the name, we…
I’m often consulted on rebranding and redesign projects. Whilst I enjoy the creative unpicking process, clients are protective and sentimental about their earlier logo. This is understandable because they would have worked…
If you are a dedicated UX Designer, you know your learning never stops (And if you don’t know that better start knowing now!). Empathy seems like a buzzword, but there is a…
I’ve been invited to a discussion with Khushboo Patel and Michelle Alexis last week by Business News Wales, in celebration of International Women’s Day. The discussion was led by Lynn Abhulimen. I…
We talk a lot about books on our Instagram. Because one of our mottos is “Never stop Learning’ This means not only we are constantly reading non-fiction books but we listen to…
Another gem of a question from the ‘The Multi-Hyphenate Method’ Think about what we became, we listen to podcasts when we commute or when walking around. We watch Netflix when we are…
Wide Vicinity is a website dedicated to documenting the works and lives of creative in and around Wales. Here is a beautiful description of who they are and what they do in…